The New York Times sets out to answer the question you didn’t ask: what is glitter?
Most of the glitter that adorns America’s name brand products is made in one of two places: The first is in New Jersey, but the second, however, is also in New Jersey. The first, the rumored farm site of glitter’s invention, refused to answer any of my questions. “We are a very private company,” a representative said via email. The second is Glitterex.
The bulk of Glitterex glitter is made from plastic, though some varieties come from other sources, like aluminum. Clear glitter looks like tiny pieces of a dead jellyfish. “Then,” he said, “we go into the next iteration of a substrate, where the clear film is metalized.” He picked up a shining silver strip of material. “Potato chips bags start with the same polyester film; it’s metalized with aluminum.”
Mylar, aluminum, and corporate intrigue!